CHANEL'S NEW QUOTA POLICY IN 2022

Chanel has raised its prices several times since the start of the pandemic and, like Hermès, is now limiting the number of items a customer can buy to maintain exclusivity and stoke demand.

Hermès and Chanel limit bag purchases to keep them exclusive and stoke desire for their products

Shoppers only allowed two Classic Flaps bags a year – costing US$10,000 each; ‘We have sometimes to limit the number of items a single client can buy,’ CFO said; purchases are already limited in South Korea.

Luxury designer brand Chanel may limit purchases of classic products in further exclusivity drive

Chanel may limit purchases more in exclusivity drive

CHANEL'S NEW QUOTA POLICY IN 2022

Chanel was founded in 1910 in Paris, France, by Gabrielle “Coco” Bonheur Chanel with the mission to revolutionize women’s fashion. Starting with creating hats and opening her first shop in 1910, the flap bag didn’t make its way into women’s arms until 1955. Today, Chanel is one of the most sought-after luxury brands in the world.  Continue reading to learn about the history of the iconic Chanel Classic Flap bag, how much they cost and how to find an authentic one for less.    [newsletter]   Chanel Flap Bags are Worth the Investment The Chanel flap bag not only holds its value over time, but its prices have steadily increased over the years, making it a worthwhile investment. Their iconic style, high-quality materials, classic design, and sought-after name make Chanel flap bags easy to resell should you wish to do

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